Why Work With Us
More Than Just Plush
Looking for a custom plush manufacturer who truly understands what your brand needs? Progimpex combines over 25 years of experience with one clear belief: your plush toy must do more than look cute — it must work. that truly reflects your brand? Progimpex combines over 25 years of experience with one clear belief: your plush toy must do more than look cute — it must work.
Whether you’re a theme park, a healthcare brand or a marketing agency: we build plush toys that connect. Tangible. Safe. Emotionally right.
What Makes Us Different?
✔ We don’t produce anything we wouldn’t stand behind — if we say yes, we’re all in
✔ We focus on quality, realism and long-term brand value
✔ Every project is built on CE and GPSR compliance — not just afterthought testing
✔ We help you simplify, test and improve your character before it goes into production
✔ We’re European, and we work with clients who expect clarity and trust
Our Vision&Mission
Our Vision
A plush toy is not a giveaway.
It’s a brand ambassador. A tactile expression of your story.
That’s why we don’t cut corners — not in stitching, not in testing, not in timelines. We work with brands who value precision, safety, and a long-term connection with their audience.
Our Mission
We help brands make their character tangible — not just visually correct, but also safe, durable, and emotionally effective.
From plush to merchandise, from sketch to shipment — we guide every step with honesty and care.
| Progimpex | Others | |
|---|---|---|
| Minimum volume | From 1000 pcs | Often from 100–500 pcs |
| Safety compliance | CE (EN71) + GPSR | CE only or unclear |
| Character development | Tailored to age, context & use | Often just visual |
| Communication | Honest, realistic & selective | Fast approval, low consultation |
| Brand result | Long-term recognition & emotional value | Short-term or forgettable items |
Our Roots
Progimpex was founded by Sabrina Maes, who still leads the company today. With a background in project development, design and safety regulations, she believes in one principle:
“Make better products — or don’t make them at all.”
From a small production studio to a European partner for plush and branded merchandise, Progimpex grew by saying no to shortcuts and yes to clarity.
Examples from our clients
Luma the Lion
Plush, backpack and drawstring bag — created for a theme park with full GPSR compliance.
Kids loved it. Parents kept it. The brand became a lasting part of the memory.
Other references:
Camping parks, pharma companies, sports teams, and children’s publishers.
All with one thing in common: they wanted it done properly.
Want to Work With Us?
👉 Contact us for a first discussion — no pressure, just honest advice.