CASES: CHARACTERS WE BROUGHT TO LIFE
Since 1998, brands, theme parks, publishers and public institutions have trusted us with their character. Read how we turned it into plush toys, mascot costumes and merchandise, exactly as in their brand book.

From Brand Book to Plush: How We Make Your Custom Plush Toy
Your character, made right Your character already exists: in your brand book, on your packaging, in your shop or your campaign. Our job is to turn it into a plush toy that people recognise at first sight, from every angle and in every batch. This is how we work, step

Custom Plush Toys for Theme Parks, Zoos, Museums and Cruise Lines
A memory visitors take home A day at a theme park, a visit to the zoo, an afternoon in a museum or a week on a cruise ship: visitors want to take a piece of that experience home. A plush toy of your character, your star animal or your ship’s

What Does a Custom Plush Toy Cost?
The first question every brand asks “What will it cost?” It is the first question we hear, and a fair one. There is no fixed price list for custom plush toys, because every character is different. The price depends on the size, the details, the materials and the quantity. On

Custom PVC Keychains and Figurines of Your Brand Character
Your character, always within reach A keychain goes everywhere: on a school bag, a set of keys or a backpack. A figurine stays on a desk or a shelf for years. That is why PVC keychains and figurines are among the best-selling merchandise for brands with a character. We make

Payman: bringing Club Pay to life for Club Brugge
A payment card that fans can meet For Club Brugge, Club Pay is more than a payment card. Fans use it to pay, collect benefits and stay connected to the club. But a card lives in a wallet. Club Brugge wanted it to be seen in the stadium too. The

Mini Plushes (9–10 cm): Where Every Detail Matters
Small size, big challenge At first glance, a pocket-size plush toy looks easy: shrink the pattern, scale down the materials and you are done. In reality, custom mini plush toys of 9-10 cm are among the hardest products to get right. Your character has to stay recognisable on a body

How Long Does a Mascot Costume Take? Plan It Right
Plan your mascot around your event date A launch, a match, a festival: most mascot costumes are made for a fixed date. The earlier you start, the more room there is to get every detail of your character right, without stress and without extra costs. Here is how a custom

Custom Plush Toy Quality: What Makes Your Character Right
Quality you can see in every batch A custom plush toy is only right when it looks like your character: from every angle, in every batch, year after year. That takes more than a good factory. It takes experience in turning a 2D character into a 3D plush, the right

Persil Product Mascot Costume for the Kids Run
A product that kids can high-five When Persil joined the Kids Run at the Baloise Antwerp 10 Miles, they wanted more than a logo on a banner. They wanted their product to be there in person. Via one of our partners, we made a custom mascot costume in the shape

Plush Toy Production: Europe or China?
The question we hear most “Can you make it in Europe?” or “Why is it made in China?” Brands ask us this every week. Both are fair questions, and the honest answer depends on your project: your quantity, your timing, your budget per piece and how the plush will be
