Creating Carrefour’s custom plush toys

Creating Carrefour’s plush toys

Progimpex’s recent collaboration with Carrefour unveils a delightful and educational adventure, merging the world of healthy eating with the charm of plush toys. As the new school year approaches, this unique project creating Carrefour’s Plush Toys, explicitly designed for Carrefour, introduces a series of plush cuddly toys that are both huggable and educational.

The magic

These toys, with names like Astrid Appelsien and Benjamin Broccoli, are more than stuffed animals; they are food heroes, each carrying an important message about healthy nutrition. The creative process, from conception to final cuddly product, involved detailed illustrations based on nutritional information, resulting in toys with unique personalities and a mission to educate on healthy eating

Progimpex expertise

Progimpex’s expertise in custom plush toys caters to a wide range of industries, demonstrating their versatility and appeal across various sectors. Whether it’s for holiday parks, sports clubs, the leisure industry, restaurants, or promotional campaigns, Progimpex’s plush toys are not only attractive but also serve as effective tools for engagement, branding, and creating memorable experiences. Their flexibility in meeting specific needs, whether for mascots, recognizable characters, or personalized designs, ensures that each plush toy aligns perfectly with the intended target group and branding

Progimpex quality

Quality is a hallmark of Progimpex’s offerings. They use a variety of high-quality materials, such as soft plush, luxurious plush, brushed plush, and eco-friendly options, to cater to different preferences and sustainability goals. Understanding the importance of dimensions in custom toy making, they offer a range of sizes to suit various objectives. Their dedicated team specializes in creating unique characters and educational designs, ensuring that each toy meets and exceeds the highest quality standards and is safe for all ages.

Carrefour

This collaboration between Progimpex and Carrefour highlights Progimpex’s commitment to innovation, quality, and educational value, making them a leader in the custom plush toy industry. Their ability to turn a creative idea into a tangible, lovable product that educates and delights is truly magical.

Why brands choose Progimpex

Strong brand products are not standard catalogue items. They require the right translation of a character, campaign or visual identity into a product that works in real life.

At Progimpex, we combine creative interpretation, technical production knowledge and European market experience. Every project is developed with attention to proportions, materials, usability, quality control and final presentation.

✔ Custom-made solutions for brands, organisations and campaigns
✔ Creative translation from visual identity to tangible product
✔ Technical development with attention to shape, comfort, materials and durability
✔ Compliance-oriented production for the European market
✔ In-house quality control and structured follow-up
✔ One accountable partner — from briefing to delivery

From idea to iconic

Since 1998, Progimpex has helped brands bring their characters, stories and campaigns into the real world. From plush toys and mascot costumes to inflatable characters and branded merchandise, we create tangible brand carriers designed to be seen, used and remembered.